Book
Speaking
Andy
“This book is to Gladwell's The Tipping Point as Engineering is to Physics.”
— Dr. David Godes, Harvard Business School
Consulting
GasPedal, my consulting company, provides complete word of mouth marketing consulting and training.
Learn to do great word of mouth marketing fast!
We're the people that you need to call first when beginning a word of mouth marketing program. With our simple-but-intense training, you'll learn best practices in word of mouth marketing, viral marketing, blogs, and buzz.
- Learn to do word of mouth marketing right
- Discover what customers are already saying about you
- Become self-sufficient quickly
Our fast, best practices-based services are:
- Affordable
- Easy-to-execute
- Deliver measurable ROI in 60 days
Satisfied clients include AIG, Sprint, ABC, Kimberly-Clark, Dell, Ralph Lauren, TiVo, and many more.
Visit us at www.gaspedal.com today.
GasPedal Events
4/23/09
Get started with word of mouth marketing with practical, how-to lessons in a 1-day course.
4/29/09
Nokia, GE, Johnson & Johnson, Robert Wood Johnson Foundation, Tyson Foods, Coca-Cola, Microsoft, and Turner Broadcasting System share case studies on social media.
Word of Mouth Marketing Mini Course
5/6/09
A three hour version of the Crash Course, at a fraction of the cost. Learn a simple, repeatable framework for your word of mouth campaigns.
From the Blog
- Newsletter #738: The "Turn a Negative Into a Positive" Issue
- Creepy is wrong
- SocialMedia.org -- the Blog Council is now the Social Media Business Council
- Sunday Inspiration: Flexibility = Success
- The future of shopping: Amazon Remembers
- Trade show idea: It's about what happens after the show
- When things go bad -- try praising the vendor you need instead of attacking
- Newsletter #737: The "Make Them Feel Like It's a Deal" Issue
Andy Speaking
- BizBash Events Style Expo (Private Event)
Aug. 20 - Medill Marketing Conference (Private Event)
Sept. 29, Chicago - Crain's Small Business Forum
September 15, Chicago - VF Corporation (Private Event)
July 27, Portland - SmartBrief Staff Pesentation (Private Event)
July 9, Washington D.C. - Buzz 2009 Social Media for Associations
July 9, Washington DC - Google Affiliate Summit (Private Event)
July 28, Mountainview, CA - Memorial Sloan-Kettering Cancer Center (Private Event)
July 8, New York
Great Reviews
"The coolest book on the hottest topic in marketing."
"Pure nuts-and-bolts how-to's."
"THE roadmap to what drives word of mouth."
"This one's worth your time."
"Another must-read."
"A 'real world' guide."
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Learn More about Word of Mouth Marketing: Blog, Consulting, Speaking, Events, Newsletters
Contact me!: Andy Sernovitz, 333 W. North Ave., #500, Chicago, IL 60610, 312-932-9000
© Andy Sernovitz 2006-2008